A. Proctor Group Wins Big at Construction Marketing Awards
A triumphant night saw the A. Proctor Group win in both categories it was nominated for at the 2024 Construction Marketing Awards (CMAs).
Judges named the company as winner in the Best Product Launch and Best Advertising Campaign categories. The prestigious awards were presented during a gala dinner and ceremony, held at the Hilton London Bankside.
Best Product Launch was awarded for the Proctor Air® campaign – the most significant launch in the A. Proctor Group’s recent history. Recognising the challenges of introducing a new product into a very competitive marketplace, the judges noted how the “attention-grabbing, innovative campaign” communicated Proctor Air’s benefits, built momentum, and exceeded expectations in terms of return on investment.