Graphenstone - Cradle to Cradle™️ GOLD

June 2019

Graphenstone - Cradle to Cradle™️ GOLD

The Graphenstone range boats unrivalled eco credentials, making us the choice paint for healthcare, schools and offices. We're certified by the pioneering Cradle to Cradle Products Innovation Institute, our white products meeting their highest C2C™️ GOLD standard, and our colours C2C™️ SILVER. Read on to find out more about how Cradle to Cradle™️ is reinvigorating the commitment to sustainable manufacturing.

What is Cradle to Cradle™️?
The departure from the outdated "Cradle to Grave"
Founded in 2010, the Cradle to Cradle Products Innovation Institute aims to provide a clear, visible, and tangible validation of a product’s commitment to sustainability. To do so, it has pioneered a new approach to evaluating this commitment, doing away with the age-old ‘Cradle to Grave’. This outdated model implies a one-way manufacturing model: one useful life, even if reused and recycled, before the ultimate endpoint of waste and/or pollution. “Waste equals food” is the difference with Cradle to Cradle thinking. This guiding principle ensures that products are designed from the outset so that, after their useful lives, they provide nourishment for something new. Either they’re built from ‘biological nutrients’ that will easily reenter the soil/waterbed without depositing synthetic materials, or from ‘technical nutrients’ that can continually circulate as useful materials without degrading, like aluminium. A new beginning, a ‘circular economy’ - Cradle to Cradle.

Cradle to Cradle Certification™️
How products are certified
To date, there are just a few hundred innovative and highly sustainable products that have met this prestigious standard. The following quality categories must be met, graded at Bronze, Silver, Gold or Platinum, the lowest achievement level representing the product’s overall mark.

Material Health: Knowing the chemical ingredients of every material in a product and optimising towards safer materials.

Material Reutilisation: Designing products made with materials that come from and can safely return to nature or industry.

Renewable Energy & Carbon Management: Envisioning a future in which all manufacturing is powered by 100% clean renewable energy.

Water Stewardship: Manage clean water as a precious resource and an essential human right.

Social Fairness: Design operations to honour all people and natural systems affected by the creation, use, disposal or reuse of a product.

Our unrivalled eco credentials make us the choice paint for healthcare, schools and offices. Completely non-smelling, Graphenstone painted rooms can be occupied immediately and ensure incredibly high Indoor Air Quality (IAQ).

Air purifying - absorbs CO2 and cleans the air you breathe
Non-smelling - no poisonous fumes, no need to fumigate

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